Monthly Archives: April 2010
Google, Big Brother Police
After all the discussion and press articles about Google pulling out of mainland China due to censorship restrictions, the search engine is now going even further to piss off the authorities. And not just in China. Google has a new … Continue reading
The Peanut Gallery is Watching, Waiting
One of the most read, recent articles in the business section of UK newspaper, The Guardian, is by Will Hutton. In his piece, entitled, “Now we know the truth. The financial meltdown wasn’t a mistake – it was a con,” … Continue reading
Filed under Banks, Finance, United Kingdom, United States
Clever Ways To Keep Growing
The ubiquitous and all-powerful burger giant, McDonald’s, has had its fair share of haters in the last five years. Firstly, the western world has become more informed and deliberate about food choices, whilst simultaneously becoming more obese than ever before, … Continue reading
Filed under Branding, Food and Beverage
Kill Them and Still They Come!
We often survey the brand and marketing landscape here at Eurocheddar, to find exemplary organizations and individuals that can inspire the business world, but it is often quite difficult to locate such high-water marks. Oh sure, there are your Apple’s, … Continue reading
Filed under Branding, Business Commentary, Marketing
One Adult Diaper, Please
With European travellers stuck because of a freak volcano in Iceland, it makes one stand back and assess the very nature of getting from point A to B. The poor airline industry is being hit with yet another sucker punch … Continue reading
Filed under Commentary
Revenge of the Nerds
With the launch of Apple’s iPad finally under way in the US, some unexpected corners of the publishing industry have come out to play. The comic book industry – once the domain of weedy suburban kids with acne – is … Continue reading
Filed under Business Commentary
Changing Inequalities in the Diamond Industry – Profiles in Business – Part 3
“I’m extremely optimistic about the future of this industry,” says Paul Ekon, an emerging talent and fresh voice in the newly revitalized world of the diamond business. For an industry that has been hit harder than many during the global … Continue reading
Filed under Diamonds Industry, Profiles
Go Where The Action Is
The buzz on the street for recent MBA grads is ‘go east, young man.’ And many of the newly anointed are attempting to join China and India’s blossoming markets, which have come through the fire of last year largely unscathed. … Continue reading
Filed under China, Commentary, Global Markets
Watch Who You Drink With
With the now-ubiquitous Facebook shaping every aspect of our social lives, and in many sad cases taking the place of them, what are some of the pitfalls of this sharing ‘social network’? Well, it appears that in this current climate, … Continue reading
Filed under internet, Social Media
Watching the Detectives
Businesses and brands of all sizes depend upon their instinct and acuity to reach whom they perceive are their customers. Many fail, so they employ a research and design agency to help them clarify what it is they do, and … Continue reading →
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Filed under Branding, Business Commentary
Tagged as brand desire, brands, businesses, research